What You Can Learn From This Power Company’s Digital Strategy

Interactive is available at https://loveyourhome.orsted.com

With the United States the only damn country who’s government denounces climate change despite a recent contradicting comprehensive report acknowledging human activity as the dominant cause that only the New York Times is talking about, we’re going to look towards international power companies for our innovative green energy media strategies. Specifically, Danish power company Ørsted.

With CEO Henrik Poulsen’s vision, Ørsted hopes to change the world and get you involved in the process.

Our vision is a world that runs entirely on green energy. We want to be a company that provides real, tangible solutions to one of the world’s most difficult and urgent problems.”

With an interactive website launched, anyone around the world can answer three touching questions for a personalized tailored video about your home. Here’s question one.

My answer?

The next question got a little more challenging…

The third question is the hardest yet.

I got it wrong…

Second guess?

After taking a couple seconds to generate, your video is readily available. Create yours at https://loveyourhome.orsted.com


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